THE AVANT GARDIST

THE FELLOWS

GET DOWN

Allow me to clear up some misconceptions that the rest of the country has about San Francisco. Compared to cities like Miami, Los Angeles or New York, we are not perceived as a prolific fashion, […]

Apr, 29

BUZZ AT 647 GOUGH

When I attend events the challenge is always how to stand out among the other black suits. (Insert flamboyant bow-tie here.) If there’s one thing we can all agree on it’s this: the best looking […]

Apr, 22

WILD WILD WIDE-TIE WEDNESDAYS

Now that us gentlemen are wearing more contoured suits with a slimmer lapel, ties have followed suit. Mark Zwissler has changed his style of suiting to a more modern cut, but refuses to slim down […]

Apr, 16

BEACH TO STREET WITH SURFORWRD

NYC-based sportswear brand ISAORA and esteemed San Francisco designer Thomas Meyerhoffer have released the second installment of their SURFORWRD capsule collection. With a commitment to innovation, their newest drop features five classic essentials injected with lifestyle […]

Apr, 09

RESPECT THE NATURE

Color schemes are probably my favorite fashion topic. Anyone who is anyone doesn’t follow rules, but they should always respect nature. It doesn’t matter if you are blue-blooded or high-yellow,  just respect the natural order […]

Apr, 04

IN PROTEST OF WINTER

The fact that it’s officially spring, seems to have no bearing on whether or not it snows. That being said. I cannot bear the thought of one more day in my knee length down coat. […]

Mar, 27

NEW CLASSIC

It was just another beautiful sunny day in San Francisco and I was strolling around taking care of my weekly errands. While walking  home from Whole Foods with my groceries and flowers in a Gucci […]

Mar, 24

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